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THE PUBLICITY & PROMOTION The Exhibition will be promoted exclusively to industry professionals, trade visitors and decision makers through an extensive and carefully planned media campaign, which is designed to attract key personnel in the Public & Private sectors. The campaign includes; direct mailing, VIP invitations, and advertisements in newspapers, on-line newspapers & WEB Portals, TV & Radio Stations (both Local and Int’l). To ensure that every businessman knows about the event and that it attracts as many trade visitors as possible, we have developed an integrated and specific Marketing Plan complete with Local and international promotion strategy in Arabic and English Languages. A whole series of advertising initiatives both before and during the exhibition will ensure that this important industry event takes center position. OFFICIAL CATALOGUE /EXHIBITON GUIDE The catalogue will be printed min in 5,000 copies. A brief company details / profile of Max 100 words + corporate logo of all participant companies will be inserted in the catalogue which will be distributed free to all visitors. ADVERTISING OPPERTUNITIES Following advertising opportunities are available for exhibitors and non exhibitors in the official catalogue.
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